AI Trainer · 1:1 for executives

AI inside your work,
at last.

With a trainer who keeps the pace for you. Like a personal trainer, but for the way you work.

Biweekly sessions · Online or Madrid · No lock-in
Book an orientation call

25 minutes to see which hour of your week we turn into AI. No commitment.

Who this is for

For executives who know AI is serious business, and still haven't integrated it into their day-to-day.

You've tried ChatGPT. You've discussed it with your team. Maybe you've even signed up for a course. But your day is still the same, and you feel the cost on two fronts:

01

Productivity

Tasks you would do faster and better with AI at your side, and that you keep doing the same way as always.

02

Decision quality

You are not tracking how AI is changing the context in which you decide, and that leaves you a blind spot.

It's not for you if…

  • ·You are in the middle of a turnaround or acute crisis — you need a management consultant, not an AI trainer.
  • ·You have already redesigned your workflow around AI and your processes are built to run alongside a team of agents.
  • ·You want us to support your whole team — for that we have Adoption.

The cardinal principle

AI is not learned in the abstract. It is integrated by using it in your real week.

There are plenty of courses. Even more tools. And still, most executives who try AI end up in the same place: they've used it a couple of times, it hasn't stuck in their day, and the feeling of falling behind is still there.

The reason is simple: integrating AI into your work is a habit change. And habit changes don't happen by reading or attending sessions — they happen by dedicating time to them in your real week, the one already packed with meetings, decisions and reports.

AI today is something like a brilliant intern: fast, cheap, with no judgement and no context. The intern doesn't transform your week by being hired — they transform it when someone gives them context, reviews their work and assigns them the right things. That is what you are going to learn to do here.

An executive and their trainer working alongside AI —the brilliant intern— on screen
1

One hour a week

In your real agenda. One hour is the minimum, not the ceiling — without that time dedicated to using it in your work, AI doesn't integrate, no matter the method or the tool. It is the only variable that cannot be skipped.

2

Context groundwork

Before applying AI to your day, you need to understand where it contributes the most with the least friction for you, and organize the contexts —your information, your criteria, your recurring decisions— so that when you use it, it truly performs.

Three ways to face it

Three possible paths. You decide.

Keep going as you are

You open ChatGPT once a month, AI stays on your to-do list. In six months, the same — only with the rest of the market one step ahead.

Try it on your own

Karpathy videos, a Udemy course, asking the IT person or the nephew who knows about this stuff. Each piece is worth something, none of them ties into your agenda. Frustration usually arrives before the integration holds.

Recommended

Do it with a trainer at your side

A trainer who understands your role, blocks the necessary hours in your agenda and maximizes the return on your time investment.

The right question is not how much AI can save you. It is what you can do now that used to be impossible.

The method

Five steps. Two rhythms.

1

Diagnose

We map role, meetings, decisions and tools. Starting point.

2

Identify

Where AI contributes the most with the least friction for you. Next opportunity.

3

Build

We implement the improvement live in the session. You leave with something new working.

4

Apply

You use it in your real week, between sessions. One hour a week.

5

Review

We open the next session with what you applied. We unblock and set the next goal.

The cycle repeats

Month 1 weekly · Month 2+ biweekly · No end date.

M1

Month 1 · Intensive kick-off

4 weekly sessions. S1 (2h) + S2-S4 (90 min). Four iterations of the cycle in four weeks. We leave the first session with your AI Coach configured and a quick win solved live.

M2

Month 2 onwards · Maintenance

2 sessions per month (biweekly). No end date. Same cycle. We expand your repertoire and bring, every two weeks, whatever is new in the state of the art that is worth trying in your role. You decide when the training has done its job.

Real examples of what you take away from session 1

CFO
A saved prompt that reduces a 50-page tax notification to a structured 11-field summary.
COO
The first automated flow replacing the monthly reminders you used to send by hand.
Sales director
An objection-handling agent loaded with your pitch and your competitive advantages.
Manufacturing
An agent on top of your incident history that diagnoses, schedules preventive maintenance and logs every intervention.

Five levels of progression

From using AI sometimes, to working differently.

It is not a theoretical scale. It is what we see in real executives — and it helps you know where you are today and what comes next.

1 · Tester Most people here

What you do today

You have opened ChatGPT at some point. No system.

How it is measured

Zero real tasks of yours solved with AI.

2 · Casual user

What you do today

You use it on isolated tasks. Sometimes it works, sometimes it frustrates.

How it is measured

1-3 tasks solved with AI, no pattern.

3 · Integrated

What you do today

Daily use. You miss it when it fails.

How it is measured

One hour recovered per week, reinvested in something you didn't do before.

4 · Redesigned

What you do today

Your day works differently. You know what to ask, how to iterate, when not to use it.

How it is measured

Decisions made with analysis you previously skipped because of cost.

5 · Ahead of the curve We take you here

What you do today

Your system absorbs AI novelties as fuel — antifragile to change.

How it is measured

Other people in your organization use your prompts and your flows.

Who your trainer is

An expert in AI applied to the executive role. Three levers.

Blocks the hours and sustains the commitment

With a goal that would otherwise dissolve among urgent matters. Having an appointment with an expert changes what you do the week before.

Flattens and accelerates the learning curve

What a self-learner takes months to do, your trainer compresses into weeks. We shortcut the first technical and conceptual frictions.

Comes with entaina behind them

Behind every session is the team. Your trainer brings the problem another client solved yesterday, not just what they have seen themselves.

You bring the deep knowledge of your business. They bring the deep knowledge of AI applied to a role like yours. That division of craft is what makes the time invested pay off.

Investment and commitment

Your personal AI trainer.

Enrolment · One-time payment

€1,200

One-time kick-off payment. Includes the first month.

  • ·Initial diagnosis.
  • ·Initial 2 h session.
  • ·3 sessions of 90 min during the first month.
  • ·Your personal AI Coach configured.

Monthly fee · From month 2

€450 /month

No lock-in. Cancel whenever you want.

  • ·2 sessions of 90 min per month (biweekly).
  • ·Travel within Madrid city included.

VAT not included.

After the training · Direct line

When you no longer need the biweekly rhythm —the system is yours and your day works differently— we don't chain you to an indefinite fee. If you want to keep us at hand, you keep a direct line to your trainer at a reduced fee: questions and calls whenever a problem comes up, with no fixed sessions. You decide when to take the step.

Book an orientation call

25 minutes. No commitment.

Bonus included

  • Access to teito

    entaina's alumni community — monthly meetings, newsletter and podcast where we share what is working for other executives.

  • Juanita, your 24/7 AI trainer

    Works alongside your human trainer so you can keep moving between sessions — questions, doubts, iterations whenever you need them.

What we guarantee

  • No lock-in

    Cancel whenever you want. No continuity clause, no penalty for leaving.

  • What we build is yours

    Usage map, prompts, AI Coach, criteria — everything stays with you even if you leave the training.

  • Honesty about the limits

    If in any case AI is not the best tool for what you need, we tell you.

What you usually ask yourself first

The honest objections, and their clear answers.

I can't find the time.

3 hours a month with your trainer + one weekly hour of implementation. Designed to fit an executive agenda — we start with what already costs you hours today.

I've already taken AI courses.

This is not training. No syllabus, no modules. We work on your real meetings, documents and decisions — where the courses left you.

I'm not particularly technical.

You don't need to be. We start from wherever you are. AI today is used with words, not code — and that is something an executive already knows how to do.

Why entaina and not a consultant by the hour?

A consultant gives you hours. We hand you a work system of your own —usage map, prompts, AI Coach, criteria— that survives the end. Behind it, a team with a methodology validated in 20+ organizations.

What if I want to bring my team in too?

This training stays within your role — the executive is where adoption gets stuck or unblocked. For the team, at entaina we offer Adoption.

What if it doesn't fit after the first month?

There is no lock-in. If at the end of month 1 this is not for you, you don't renew. No explanations needed.

Will I have to stay subscribed forever?

No. You decide when the training has done its job — when your day already works differently and the system is yours. From there, if you want to keep us at hand without the biweekly rhythm, you keep a direct line to your trainer at a reduced fee: questions and calls whenever a problem comes up. And if you don't want it, you pay nothing.

Having an appointment with an expert changes what you do the week before. Book yours.

We look at which hour of your week we turn into AI. If you then decide it is not for you, there is no commitment.